
Social Media Marketing & Content Creation Courses – TAFE NSW Sydney
Looking for a social media course in Sydney? Our TAFE NSW social media marketing courses teach you content creation, strategy, storytelling and analytics at Ultimo campus, with an online social media course option in a live virtual classroom. Build industry-recognised skills to grow brands, tell stories and launch a career in social media, content creation or digital marketing.
Social Media Course at a Glance
- Qualifications: Certificate III in Screen and Media (CUA31020), Certificate IV in Screen and Media – Social Media focus (CUA41225), Diploma of Screen and Media – Social Media focus (CUA51020)
- Delivery: on campus at TAFE NSW Ultimo, Sydney, or online in a live virtual classroom
- Duration: about 4–6 months, depending on the course (based on recent intakes)
- Entry: no experience needed for the Certificate III or IV, and no additional entry requirements beyond TAFE NSW standard requirements. The Diploma requires prior video and audio editing skills
- Fees: released each semester and confirmed before you enrol
- Provider: TAFE NSW, RTO code 90003
Learn Social Media Marketing & Content Creation at TAFE NSW
If you love digital storytelling, enjoy making video content, or want to promote your personal brand or business, our social media courses are for you. A TAFE social media course is also the perfect starting point if you want to build a career in social media or digital marketing.
If you’ve ever found yourself analysing social media content, wishing you knew how to make an impact on platforms like TikTok, Instagram, Pinterest or LinkedIn, or you’re interested in managing content for brands, this is where your journey begins.
What Will I Learn in a Social Media Marketing Course?
- Filming high-quality content using your phone
- The different features of the social media platforms
- Understanding hooks, trends & storytelling
- How to plan and manage a social media calendar
- Mobile editing techniques for Reels/TikToks
- Proper caption writing for better engagement
- How to read and understand social media analytics and insights
- How to structure short-form video for impact
- Tips for lighting, sound, and framing
- How to create a range of written, audio and video content

TAFE NSW Ultimo offers a Certificate III, Certificate IV and Diploma of Screen and Media with a social media and content creation focus. These are practical, hands-on social media marketing courses designed to help you master every stage of the digital content process.
Learn the creative and technical skills to plan, produce and publish professional content for businesses, influencers and media organisations. Whether you’re starting out or levelling up your digital career, you’ll graduate with the confidence, experience and portfolio to stand out online.
Which Social Media Course Is Right for Me?
Compare our social media courses below. Not sure where to start? Follow us on Eventbrite for free taster workshops or fee-free short courses.
| Course | Best for | Delivery | Typical duration | Enrol |
|---|---|---|---|---|
| Certificate III in Screen and Media (Podcasting & Mobile Content Creation) – CUA31020 | Beginners who want to create content with their phone and study online | Online – live virtual classroom | About 5 months | View & enrol |
| Certificate IV in Screen and Media (Social Media focus) – CUA41225 | Hands-on social media content creation and platform skills | On campus – Ultimo, full time | About 4 months | View & enrol |
| Diploma of Screen and Media (Social Media focus) – CUA51020 | Stepping up to strategy, planning and managing content for brands. Prior video and audio editing skills required. | On campus – Ultimo, full time | About 6 months | View & enrol |
Durations are based on recent intakes. Start dates, timetables and fees are confirmed each semester.
Study a Social Media Course Online
Can’t get to campus? The Certificate III in Screen and Media (Podcasting & Mobile Content Creation) is delivered as an online social media course in a live virtual classroom. Join real-time classes with your teacher and classmates from home, a library or a TAFE NSW campus. Recent intakes ran on weekday evenings and Saturday mornings, making it a good fit if you work or study during the day.
Study a Social Media Course in Sydney at TAFE NSW Ultimo
Prefer learning face to face? The Certificate IV and Diploma of Screen and Media (Social Media focus) run full time at TAFE NSW Ultimo in inner Sydney, a short walk from Central Station. You’ll learn in studios with professional gear, create content for real platforms and build a portfolio alongside other creatives.



Careers After a Social Media Marketing Course
Our social media courses prepare you for entry-level and freelance roles such as:
- Social media coordinator or assistant
- Content creator or video creator
- Community manager
- Digital marketing assistant
- Freelance content producer for small businesses and brands
Why Choose a TAFE Social Media Course at Ultimo?
- Experienced Instructors: Learn from qualified communications professionals who have extensive media industry experience.
- Pathways to Further Education: Our graduates have gained credit at universities such as Western Sydney University (WSU) and UOW and have continued their studies at prestigious institutions like the Australian Film, Television and Radio School (AFTRS).
- Industry Connections: Former students now work with major media organisations, including News Corp, ABC, SBS, SCA and commercial TV and radio stations.
Social Media Course FAQs
How long is the social media course at TAFE NSW?
Based on recent intakes, the Certificate III in Screen and Media (online) takes about 5 months, the Certificate IV (Social Media focus) about 4 months full time, and the Diploma (Social Media focus) about 6 months full time. Dates are confirmed each semester.
Can I do a social media course online?
Yes. The Certificate III in Screen and Media (Podcasting & Mobile Content Creation) is delivered online in a live virtual classroom, so you can attend from home, a library or a TAFE NSW campus.
Do I need experience to study social media at TAFE?
No. The Certificate III and Certificate IV in Screen and Media have no additional entry requirements beyond TAFE NSW standard entry requirements. The Diploma requires prior video and audio editing skills. Our teachers can help you choose the right level.
How much does a TAFE social media course cost?
TAFE NSW releases course fees each semester and confirms your fee before you enrol. Contact us or come to an info session to discuss fees and payment options.
What skills will I gain from a TAFE social media course?
You’ll learn to film and edit short-form video on your phone, write captions, use hooks, trends and storytelling, plan a content calendar, and read social media analytics across platforms like TikTok, Instagram, Pinterest and LinkedIn.
Which social media course should I choose?
Choose the Certificate III if you’re a beginner who wants to study online. Choose the Certificate IV for hands-on content creation on campus. Choose the Diploma if you want to step up to social media strategy and managing content for brands.
Where is the TAFE NSW social media course in Sydney?
On-campus social media courses are taught at TAFE NSW Ultimo in inner Sydney, a short walk from Central Station.
Related Courses in the Screen & Media Industry

Journalism Courses
Master writing, research, interviewing, mobile journalism, and ethical reporting of news and lifestyle pieces, with opportunities to publish your work across a working news site.

Radio & Podcasting Courses
Dive into radio show production, podcast scripting, and audio editing, gaining hands-on experience broadcasting live and presentation skills on our student run radio station.

Social Media Courses
Develop the ability to plan, create and manage engaging content for various social media platforms and learn strategies for online community management.
Ready to Start Your Social Media Career? Enrol or Book an Info Session
Have questions about our social media, journalism or radio courses? Email us at radio-journalism-media@tafensw.edu.au, call TAFE NSW on 131 601, or follow us on Eventbrite for free taster workshops or fee-free short courses, where you can meet our teachers and learn about careers in social media, radio and journalism. RTO code 90003.
